Based in Honiton, Devon, CJW Roofing & Property is a small business run by Chris Woodley. They’d never had a website before and were new to online marketing. They already had a Facebook page which had a moderate following, but required a website to expand into local online searches for roofers and roofing contractors in East Devon.
Nothing complicated was needed for this website. Just a simple, colourful, interesting and informative design. Customers needed to find what they’re looking for and be able to contact the business with ease. The quick quote form provides another channel of contact for a specific goal. CJW had a logo already with business cards made up but these were black and white. Some colour needed injecting. We choose blue for it’s neutral feel and provides us with multiple shades that all fit within the brand.
No matter what the business, good quality photography is always more powerful than words. Chris had been keeping his Facebook page updated regularly with successful customer projects, including before and after shots. Big images have been used on every page and any extras were put into a gallery. This allowed Chris to give examples of previous successful projects and show off his skills and knowledge of the services he offers.